Unilever
Creating stand out omnichannel campaigns while adhering to retailer specific guidelines can be a challenge, but we look for interesting ways to approach each one. We use data as the foundation for the strategy and we constantly strive to provide unique and innovative ideas.
Whether it’s inviting influencers to have a voice in the space and amplifying their social outreach, gamifying the experience of having the hard conversation with your child or creating one-of-a-kind events where consumers can connect in person. Each campaign is designed to reach shopper where they are.
Your Style Made Simple
Was designed to make Walmart a year-round style destination in the hair care category by providing inspiration, removing the guesswork and giving product recommendations by hair type. We partnered with influencers to drive engagement and build momentum as well as allowing shoppers to take a quiz to find the right product for them. Digital media and influencer videos drove to the experience on Walmart.com where shoppers could find exactly what they needed.